so today i received a little thank you postcard from starbucks.. and i am a little torn on how to feel about it…
And, here’s what the postcard said:
Because you’re a loyal auto-reload customer, we’re giving you a little gift: $15 loaded onto your Starbucks Card by August 23, 2006.
Use the $15 to treat yourself to that indulgent beverage you’ve always wanted to try, our latest musical offering or anything else you enjoy at Startbucks.
The choice is yours. Thank you and enjoy.
Your friends at Starbucks.
P.S. This amount will be loaded onto your Starbucks Card ending in 8529.
ok.. so on the surface, this is great… i open my mail box… and get told that i got $15 for free just for using a service that is absolutely the easiest, fastest and most convenient payment method around… also, just being acknowledged (albeit computer-generated) as a customer and rewarded for it… it’s this kind of stuff i am a sucker for (seriously, when was the last time ANY company gave you $15?)… which leads into why i am torn… since i know so many reasons why i should not—- naaa… no need to balance my argument… let’s leave this one open for debate… why should i feel fooled / hate starbucks?